In the Spotlight

Limited-edition collection to benefit "Birdies for Breast Cancer"


Kwiat is pleased to announce our partnership with renowned women's golfer, Cristie Kerr, to design an exclusive collection to benefit "Birdies for Breast Cancer," Kerr's foundation committed to increasing breast cancer awareness. The Birdies for Breast Cancer Collection is inspired by Kwiat's Signature Platinum Star Collection, and includes a pair of delicate, diamond-drop earrings as well as a pendant of the same design. Invoking the charitable connection, both pieces are set in 18-carat pink gold and accented with a pink sapphire. Kerr will wear both pieces on tour throughout 2010 and 10% of all proceeds will go directly to benefit Birdies for Breast Cancer.

The partnership officially launched with the start of the Wendy's Challenge at the Rio Secco Golf Club in Las Vegas on December 19, 2009.

"Kerr is an extraordinary example of someone unwavering in her commitment to excellence, not only professionally but personally," said Greg Kwiat, Chief Financial Officer. "Like Kerr, personal passions inform professional aspirations at Kwiat. As a century-old, family-owned business, Kwiat's industry growth has always mirrored the personal ambitions of each new generation - it's been an organic partnership from the start."

Following Wendy's Challenge, the collection debuted to the public in January 2010 with a launch event at Kwiat's Madison Avenue flagship boutique. Following the launch, the collection is now available at Kwiat Las Vegas, as well as all other Kwiat retailers nationwide.

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